49 Reasons the Conservative Party lost the 2024 General Election
The Conservative Party Lost the 2024 Election Very Badly
Here are 49 rough ideas on why I think the Conservative Party lost the election.
Please note: this list is a work in progress, not in any particular order of importance, and is also a little tongue-in-cheek — a bit of fun. So there are no citations etc as again its just a bit of fun.
- Staff and leadership got captured by their own algorithms.
- Greedy betting gave the Labour Party the heads-up on the election.
- Rishi Sunak was a bad communicator.
- Boris Johnson and Liz Truss had trashed the brand.
- Osborne Syndrome — the obsession with winning elections over governing led to bad government outcomes.
- It failed on Brexit.
- The demographics of Britain changed while they were in office.
- Let landlordism run amok.
- Massive decrease in homeownership, stock ownership, and financial security.
- Acted and governed as the Pensioners' Party and not a One Nation Party.
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__- Over-communicated the "levelling up" agenda and isolated their core southern voters — whilst not actually "levelling up".
- Thatcherism became a revolution with no end or enemies, so it started attacking the institutions that made Britain great.
- Culture war nonsense. Day in, day out.
- Attacking home working.
- A five-year focus on tactical media comms that won the day but lost the war.
- A large number of shy Conservatives died whilst they were in office — and were not replaced.
- Housing costs in large cities moved more educated, liberal professionals out of city centres and made the commuter belt more like London.
- Focus on astroturfed campaigns over activist-led ones.
- Losing councillors year after year without replacing them.
- Increasing the age of the party — in both voters and members.
- Attachment to large-scale wealthy donors made campaigning easy... until the donations stopped.
- Private renters became Labour and Liberal Democrat voters, not Conservatives.
- The Brexit purge ideologically narrowed the party and reduced its broad church nature.
- Weird obsessions — ULEZ, gender-neutral toilets, lefty lawyers.
- The Nasty and Incompetent Party.
- Rishi Sunak’s career was separated from the real world — private school, Oxford, the City, California, Westminster. It isolated him from both British politics and normal people, making it a difficult sell.
- LIZ TRUSS.
- Austerity.
- Parties at Number 10.
- Losing the graduate vote.
- Losing the non-graduate vote.
- Losing the master's graduate vote.
- Losing the male vote.
- Losing the female vote.
- The voting public had decided it was time for change.
- Lost voters in Scotland and Wales by sounding and acting very "English" (in a bad way).
- Sending former minister Laura Trott out to say dead cat bounce stuff on almost every occasion.
- Became the party of landlords, pensions, and "motorists".
- Did not fix the potholes.
- Sewage in the rivers and sea.
- Energy bills got too high.
- Gas bills got too high.
- Mortgage and rent bills got too high.
- Government by WhatsApp, coupled with rebellion by WhatsApp.
- They didn’t have a Labour leader who was a communist, granola-eating, terrorist-loving geography teacher to scare the public into voting for them.
- The public forgot they disliked the Liberal Democrats (well done, Ed!).
- The Murdoch-led right-wing press lost their place as opinion-setters in the age of influencers, social media, and direct communications.
- No one to deliver leaflets.
- Boris Johnson. Boris Johnson. Boris Johnson.
We are all glad they have gone.
If you are interested, a few years ago I wrote a book called Political Careers, which can help guide you in starting a career in British Politics .It is available on Amazon